from Canadians across a variety of industries. There has been a lot of good discussion over the last few months on the impact and support for both the writer and actor strikes happening in the U.S. Rebecca Rubin | Variety #barbiethemovie #oppenheimer #boxoffice This strategic rivalry not only ignited public interest but played a pivotal role in driving audiences to the theaters to see both films.
Similarly, people searching for "box office" ended up over indexing on searches for the box office performances of both films. Oppenheimer sales," had a staggering 4,400% surge in interest. Searches for "Barbie" showed the related query "barbie vs. While a myriad of factors propelled the movie to the billions club, I'd like to spotlight a particular catalyst I highlighted recently - the understated genius of pitting 'Barbie' against 'Oppenheimer' in a box office showdown.ĭrawing from Google Trends data between July 21st and August 7th, an intriguing pattern emerged. Entertainment title, and the eighth overall in the studio’s storied century-long history, to clinch the coveted $1 billion milestone. In joining the ranks of female-directed blockbusters like “Frozen” ($1.3 billion), “Frozen 2” ($1.45 billion), and “Captain Marvel” ($1.1 billion), Greta Gerwig's film has not only carved its place in cinematic lore but also smashed records by becoming the quickest Warner Bros. Barbie's historic ascent past the $1 billion threshold in global box office takings isn't just a cinematic achievement.
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